Social Media & Politics: What Advocates Can Learn from the #COMMONCORE Project 
March 8, 2017

The #commoncore project, led by researchers from the Consortium for Policy Research in Education at the University of Pennsylvania’s Graduate School of Education, released an updated analysis of more than one million tweets related to the Common Core State Standards over a 32-month period.

One of the key findings of the new analysis centers around the Patriot Journalist Network (PJNET); they self-describe as “a team of conservatives working together to support the conservative cause through the use of Twitter.” Through PJNET’s use of robots, they were able to post anti-Common Core tweets on behalf of their members, resulting in the hashtag PJNET being found in nearly 25 percent of the Common-Core related tweets, and on specific anti-Common Core rally days, the hashtag appeared in up to 70 percent of the tweets.

The authors also identify other major actors on Twitter, the tone and sentiment of the tweets, social network mapping, and the changing trends in who was critiquing Common Core. For advocates who work in communications and advocates who are interested in the rise of social media and fake news in shaping political discourse, the analysis is an in-depth resource.

Laura Mann

Laura is PIE Network's Senior Director, Communications, Standards, and Accountability

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